Top 5 Tips for Reputation Management through Social Media

Reputation management through social media has been increasingly grabbing attention these days. Presently, when everything is controlled under the word technology, businesses also pay more and more attention to online reputation management. It has become a regular routine to check business online, get feedback online and every bit of work online. The advanced technology growth has led to reputation management in Information Technology, Electronics, telecommunication and even entertainments.

Social Media has conquered people’s mind to such an extent that they can’t think of a life without it. The rapid growth in this field has completely changed the life style of people. Social Media in the last decade has grown to an excessive extent, transforming the internet through its ability to connect people and bring them closer in every aspect. Social media has not only lent its hands in connecting people, but connecting people with brands too. The social media helps people know about a particular brand through Facebook, twitter, blogs and other online websites and hence playing a vital role in online reputation management.

Let’s look some tips for reputation management through social media.

  1. Choosing the right Social Media

This is the first and foremost thing in building a good reputation through online. You should choose the best apt social media which reaches your audience. Most people and companies can’t do their best in every platform. Instead of representation in a lot of places, be remarkable on a few of them. For example if you are doing a business related to wedding planning, interior decorating, travel destinations, fashion or foods etc., the best platform could be Pin interest, where predominantly there are more number of female members. You can say a great deal about your products and services through your spectacular photos and videos.

Another example can be LinkedIn. This platform can be used by financial companies or any other core business. This is a consummate platform which connects people and business and also includes discussions and groups where you can exchange ideas and interest. So choosing the best platform should be done on a serious note to increase the reputation of your company.

  1. Social Media as a Search Engine Optimizer

Search engines are really evolving towards giving the set of answers to the user. So you should be careful that the primary keyword associated with your business should never pop up negative results on the first page of Google and other search engines. This negative signs can adversely affect the reputation of your company or brand. Be careful that there is always a chance of losing your potential customers if there is any negative pop ups on reviews or comments when they search for your product. Social media sites are high consultant platforms for search engines. Create social media profiles on all major social platforms for your business. Use preferably positive keywords and optimize your keywords in such a way that it will gain more importance to your business.

  1. Share the positive remarks

Spread all the positive comments and feedback on social media. Share as much positive responses you can. Make sure that people are noticing you update regularly about your business and also make sure that you respond to each and every response you get. Also try to get help from your friends and family members to recommend to their friends about the business. Reply each comment with the words “Thank you” so that people will have a mentality to appreciate you again and again. If you leave a comment untouched there are chances of losing a potential customer.

  1. Listen to the Customers

This point in fact has a greater influence in business reputation. The customer suggestions and feedbacks are always a greater way to improve your business and the product or service that you provide. Understand the needs and wants of your customer and you are sure to run towards success. Sometimes all people want is just to be heard.

  1. Be alert of Negative comments

It is not necessary that you have to take all negative comments into your mind. Take only those which you feel are relevant and stay away from people who always throw negativity on you. One of the reasons behind this negativity is sheer jealousy. So it’s always better to choose friends who care for your development in business and not the ones who want to see you shattered. Promise your customers that you are doing everything possible to address their concerns. It just takes a second to pass the bad comments and it takes a long term commitment to earn a good response.

So these are some of the reputation management tips supported by social media. With the internet bringing people closer day by day, it’s always important for an entrepreneur to be updated about his business. He should always be updated about his challengers in business market and social media is the best source to know it. So concentrate more on these tips and move ahead to the path of success.

Author Bio: I am Ronnie Custer and I am concentrated on writing both academic and non-academic cases for the past several years which in actual fact assisted me to gain knowledge a great deal in writing grading assignments for all sorts of students. So far, as a result of my vast experience in writing industry, I have worked with different professionals writing essays. I even have cleared up students thoughts about custom essay services through the review site.

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History & Origin of Ampersand

English is a funny language. Take for example the alphabets itself. How many of you really know that & was basically a part of the English alphabet system? Though it sounds a bit bizarre to a pair of modern ears, but it’s very true. Just like the symbol, its name and origin is also equally intriguing. So, if you love to learn about the mystery, read on.

The symbol of ampersand was very much in use for more than 1500 years. The earliest known use of & can be traced back to theampersand Roman period. The Roman scribes practiced a cursive style of handwriting. Whenever they have had to write et al, which also means and even in today’s parlance, they intertwingled both the alphabets e and t. This is what believed to give the ampersand its current shape. With repetitive use, the style had become a fashion and thereby took a dominant position in the English dictionary.

During the early 19th century & formed to be the 27th letter in the English alphabet system. It was during that period that the school children literally concluded reciting ABCD with &. However, as it was very confusing to say “X, Y, Z, and”, the students took a refuge to “X, Y, Z, and per se and”. The term Per se literally means by itself. So, the students actually meant to say X, Y, Z, and by itself and. With time “and per se and” corrupted and subsequently gave rise to the term ampersand.

Once a dominant character in the English alphabet, & is left today to appear only in the names of business corporations.

Domain Verification Steps Using CNAME Records

The world wide web has been one of the most preferred medium to advertise the products and services a business offers. And in this regard the efficacy of major search engines like Google cannot be ignored.

Domain VerificationHowever, while using the services as offered by Google like that of Google Analytics or Webmaster Tools, one needs to verify the ownership of the site. This can be done with the creation of DNS TXT Record. It ensures the ownership of the site to a particular individual or institution.

Domain verification can also be done by using DNS CNAME records. This is particularly useful for those who are not being able to develop a DNS TXT Records for their respective domains.

Suppose you need to register a domain named xyz.com. Below is given the steps that you should follow while registering your domain or website via DNS CNAME Record:

  1. Create a user account in Webmaster Tools and add there your domain that goes by the name of xyz.com.

  2. To verify your ownership over the site xyz.com click on the Domain Name Provider option. It is supposed to manage the DNS records of your website or domain. In case if your provider is not there on the list as provided, select Others.

  3. Based upon your selection you will either find an option to set a specific CNAME record or can Add a CNAME Record of your choice. All you just need to do is follow the instructions that appear on your screen and complete your domain or website’s DNS configuration by adding the specific CNAME record to it.

  4. After you complete all of the above mentioned steps, click on the Verify button.

Domain RegistrationOnce you submit your requisition, Google will automatically verify the authentication of the CNAME record you have put. If everything is fine with the process then you will be adjudged as the legal owner of the site or domain. Even if you have a sub-domain like xyz.com/blog, it will also be verified and you will be adjudged as its owner along with the mother domain.

Little Known Google Products

Google is one of the most celebrated name in the world of Internet. Nearly all of its products are well-known and used by the netizen with a great enthusiasm. However, still there are some Google products that are hardly known to the world.

Google ProductsAfter quite an extensive study I have found that over the years Google has either invented or acquired a plethora of products under their kitty. While some of them are instant hits, others have been a complete fiasco.

Below I will try to compile a list of little known Google products, though not in some particular order:

  • Google URL Shortener

While URL shorteners like Bitly or Tinyurl has been much popular, few of us actually know about the existence of such a frontline product from the house of Google. It is aimed to help inserting URLs in character-limited messages like that in Twitter.

Current Status: Active

  • Google Mars

Just like the service offered by Google Earth in concentrating on the habitat of this world, Google Mars actually shows up a shaded relief map color-coded by altitude. It locates Mars’ geographical features like mountainous regions, crater depths, etc., along with different spacecraft landing spots. Google Mars come with three different viewing options namely, elevation, visible and infrared.

Current Status: Running

  • What Do You Love from Google

WDYL acts like a metasearch engine that collects host of information from different Google products with just a click of the mouse and provides the end user with accessibility to these information on a single page. However, the search is here strictly censored and any inappropriate keyword will redirect the user to the WDYL search page for kittens with background image of a rainbow.

Current Status: Available

  • Google Health

This is Google’s one-stop solution provider to all your health and wellness related queries. Though this was anticipated to be a success, the project was called off in January 1, 2013 due to indifferent user attitude.

Current Status: Withdrawn

  • YouTube Feather

YouTube is one of the most popular Google-owned video sharing site wherein users can upload, share, and view videos. YouTube Feather was introduced way back in 2009 in an attempt to reduce the loading impact from the browser as well as internet connection.

Current Status: Active

  • Panoramio

This is Google’s version of a photo sharing community website. Herein a user can upload and share his or photos with the world, and can also tag the same through Google Maps tools.

Current Status: Under-usage

  • Google SketchUp

This is Google’s gift to creative artists. This is an incredibly useful Google product that allows to create any drawing based on a 3D architecture. Though the product provides a simple and easy-to-understand interface, there are complains about the quality of its results.

Current Status: Not in use

So, how many of these Google products you have already heard about?

Guest Posting Tips and Tricks – The Future of Link Building 2013

How to Guest PostContent marketing by link building through guest posts has been the buzzword of SEO service. With newer strategies implemented, the search engine spiders will definitely be on hunt for posts that possess quality content.

Before you contribute content to any blog, you must know with which one you should go. As the platform is the most essential part in determining the longevity and value of your link, a little knowledge can prove substantially helpful.

Below, I will try to share some successful guest posting tips and tricks with my readers:

  • Blog Selection: Select a platform that would make some sense to the visitors in relating your line of business. It does not need to belong to the same niche, but there should exist a fine line of relation. The readers of the blog should be able to extract substantial help from your guest posts. Only thereby, you will be able to establish a successful brand identification.

  • Blog Strength: Look for the Alexa Rank, PageRank, Page Authority, Domain Authority, and last Index Date of the blog. This will let you understand its strength. Also look for how frequently comments are posted or posts are shared. Do this for all the inner pages and not for the home page alone.

  • Community Activity: It would also be a good idea to check the activity of the blog in the major social media websites like Facebook, Twitter, Google Plus, LinkedIn, etc. If you find the blog to have an acceptable community coverage then it is quite likely to promote your brand identity in a desired manner.

  • Post Quality: See if the posts contain quality information or is it quite easy to get a post submitted in the blog? Any content should be aimed to satisfy the readers, and therefore, must be informative and engaging. Once you are satisfied with the previous posts and their quality, you can go ahead.

  • Contribute a ContentKeyword Incorporation: Try to submit a guest post containing a keyword ranks the site. This increases the chance of your guest post to appear in the major search engine result pages. This would be helpful for you to reach a broader spectrum of audience, and thereby to get more referrals.

  • Share Fresh Ideas: In order to achieve the desired result your guest posting should also cover something new and more interesting that is yet to appear on the blog.

So, try to hit Google by typing “top blogs on (your niche)”. This will let you find the top ranking blogs where you can submit your guest posts. Following this to-do list will definitely ensure that your guest posting attracts maximum hits over the Internet.

Logos with Negative Spaces

Logos are instrumental to voice the brand identity of an organisation. A simple yet creative approach in this regard is sure to create an everlasting effect. And nothing else could suffice this appeal other than a clever use of negative space. Negative spaces in logo designing refer to the usage empty space around the focal.

This technique is generally used to send hidden messages and also brings out a spectacular effect. Any logo designer aspires to make an effective use of the negative space so the design continues to make a striking appeal.

It needs a creative eye to blend the negative and positive spaces in logo designing in an effusive manner. And it is because of this reason that the true talent of a logo designer is required whenever he or she utilizes a negative space to convey a particular message that is very thematic in expression.

Below, we will cover some 40 amazing logos that incorporate the negative spaces in the most explicit way:

Adobe Logo

Adobe

NBC Logo

NBC

WWF Logo

WWF

Unilever Logo

Unilever

FedEx Logo

FedEx

Cafe Melody Logo

Cafe Melody

E.C. Engineering Logo

E.C. Engineering

F1 Logo

Formula 1

Kolner Zoo Logo

Kolner Zoo

Carrefour Logo

Carrefour

The Bermuda Aquarium Logo

The Bermuda Aquarium

Brand Union Logo

Brand Union

Ogden Plumbing Logo

Ogden Plumbing

Invisible Children Logo

Invisible Children

Wiesinger Music Logo

Wiesinger Music

Twins Logo

Twins

Wave Logo

Wave

Bird Logo

Bird

The Installers Logo

The Installers

Ryan Biggs Associates Logo

Ryan Biggs Associates

Portrait Photos Logo

Portrait Photos

 Worldwide Short Film Festival Logo

Worldwide Short Film Festival

Shoeless Logo

Shoeless

Eaton Logo

Eaton

USA Network Logo

USA Network

A. G. Low Construction Logo

A. G. Low Construction

Truce Logo

Truce

Girl Scouts of America Logo

Girl Scouts of America

Google Logo

Google

Nike Logo

Nike

Apple Logo

Apple

Democracy Now Logo

Democracy Now

Guild of Food Writers Logo

Guild of Food Writers

Yoga Australia Logo

Yoga Australia

International Innovations Inc Logo

International Innovations Inc

1234 Club Logo

1234 Club

Cork Champagne Bar Logo

Cork Champagne Bar

Child of the King Logo

Child of the King

Catch 5 Logo

Catch 5

Lock Key Logo

Lock Key